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Guides SEO en mots simples : exploration, contenu, liens, vitesse, données structurées et recherche IA.

Query Fan-Out: How AI Search Breaks Down Questions2 oct. 2026 · 8 min de lecture

Query Fan-Out: How AI Search Breaks Down Questions

AI search often splits one question into many smaller searches before it answers. What query fan-out is, why it matters and how to write…

Google Search Console Setup: A Step-by-Step Guide2 oct. 2026 · 9 min de lecture

Google Search Console Setup: A Step-by-Step Guide

How to set up Google Search Console properly: choose the right property type, verify it, submit a sitemap, add users and know which reports…

Duplicate Pages in AI Search: Which URL Gets Cited?1 oct. 2026 · 8 min de lecture

Duplicate Pages in AI Search: Which URL Gets Cited?

When several of your pages say the same thing, AI answers may cite the wrong one, or an outdated one. How duplicates affect AI…

Internationalized Domain Names: IDNs, Punycode and SEO1 oct. 2026 · 7 min de lecture

Internationalized Domain Names: IDNs, Punycode and SEO

Domains with local letters like ü, ą or Cyrillic work in search, but they bring practical trade-offs. How IDNs and punycode work and when…

Listicle SEO: How to Write List Posts That Deserve to Rank1 oct. 2026 · 8 min de lecture

Listicle SEO: How to Write List Posts That Deserve to Rank

List posts are everywhere, and most are forgettable. How to plan, structure and write listicles that match search intent, earn trust and stay up…

HTML Sitemap Pages: When They Still Help SEO and Visitors1 oct. 2026 · 7 min de lecture

HTML Sitemap Pages: When They Still Help SEO and Visitors

An HTML sitemap is a page of links to your content. When it still helps crawling and visitors, when it adds nothing, and how…

Pay-Per-Crawl and AI Licensing: Options for Site Owners1 oct. 2026 · 8 min de lecture

Pay-Per-Crawl and AI Licensing: Options for Site Owners

Beyond allow or block: pay-per-crawl, licensing terms and usage preferences for AI crawlers. What exists, how mature it is and what site owners can…

SEO Briefs for Translators: What to Hand Over1 oct. 2026 · 8 min de lecture

SEO Briefs for Translators: What to Hand Over

A translator can only localise for search if they know what to aim for. What to put in an SEO brief: keywords, glossary, limits,…

Event Page SEO: Make Upcoming and Past Events Findable1 oct. 2026 · 7 min de lecture

Event Page SEO: Make Upcoming and Past Events Findable

How to build event pages that rank: titles with date and place, key facts in text, Event markup, recurring event URLs and what to…

Blog on a Subdomain or Subfolder? The SEO Trade-Offs1 oct. 2026 · 8 min de lecture

Blog on a Subdomain or Subfolder? The SEO Trade-Offs

blog.example.com or example.com/blog/? What really differs for SEO, when a subdomain is fine, and how to move a blog between them without losing traffic.

AI Search for Hotels and Travel Businesses: What to Fix1 oct. 2026 · 7 min de lecture

AI Search for Hotels and Travel Businesses: What to Fix

Travellers now plan trips with AI assistants. What hotels, guesthouses and tour operators should fix on their websites so AI answers describe them correctly.

SEO for Multilingual Countries: Switzerland, Belgium, Canada1 oct. 2026 · 8 min de lecture

SEO for Multilingual Countries: Switzerland, Belgium, Canada

One country, several languages: how to structure URLs, hreflang, content and language switching for Switzerland, Belgium, Canada and similar markets.

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