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Guides SEO en mots simples : exploration, contenu, liens, vitesse, données structurées et recherche IA.
2 oct. 2026 · 8 min de lectureQuery Fan-Out: How AI Search Breaks Down Questions
AI search often splits one question into many smaller searches before it answers. What query fan-out is, why it matters and how to write…
2 oct. 2026 · 9 min de lectureGoogle Search Console Setup: A Step-by-Step Guide
How to set up Google Search Console properly: choose the right property type, verify it, submit a sitemap, add users and know which reports…
1 oct. 2026 · 8 min de lectureDuplicate Pages in AI Search: Which URL Gets Cited?
When several of your pages say the same thing, AI answers may cite the wrong one, or an outdated one. How duplicates affect AI…
1 oct. 2026 · 7 min de lectureInternationalized Domain Names: IDNs, Punycode and SEO
Domains with local letters like ü, ą or Cyrillic work in search, but they bring practical trade-offs. How IDNs and punycode work and when…
1 oct. 2026 · 8 min de lectureListicle SEO: How to Write List Posts That Deserve to Rank
List posts are everywhere, and most are forgettable. How to plan, structure and write listicles that match search intent, earn trust and stay up…
1 oct. 2026 · 7 min de lectureHTML Sitemap Pages: When They Still Help SEO and Visitors
An HTML sitemap is a page of links to your content. When it still helps crawling and visitors, when it adds nothing, and how…
1 oct. 2026 · 8 min de lecturePay-Per-Crawl and AI Licensing: Options for Site Owners
Beyond allow or block: pay-per-crawl, licensing terms and usage preferences for AI crawlers. What exists, how mature it is and what site owners can…
1 oct. 2026 · 8 min de lectureSEO Briefs for Translators: What to Hand Over
A translator can only localise for search if they know what to aim for. What to put in an SEO brief: keywords, glossary, limits,…
1 oct. 2026 · 7 min de lectureEvent Page SEO: Make Upcoming and Past Events Findable
How to build event pages that rank: titles with date and place, key facts in text, Event markup, recurring event URLs and what to…
1 oct. 2026 · 8 min de lectureBlog on a Subdomain or Subfolder? The SEO Trade-Offs
blog.example.com or example.com/blog/? What really differs for SEO, when a subdomain is fine, and how to move a blog between them without losing traffic.
1 oct. 2026 · 7 min de lectureAI Search for Hotels and Travel Businesses: What to Fix
Travellers now plan trips with AI assistants. What hotels, guesthouses and tour operators should fix on their websites so AI answers describe them correctly.
1 oct. 2026 · 8 min de lectureSEO for Multilingual Countries: Switzerland, Belgium, Canada
One country, several languages: how to structure URLs, hreflang, content and language switching for Switzerland, Belgium, Canada and similar markets.