Technical SEO
Guides on the technical side of search: crawling, indexing, status codes, canonicals, redirects and sitemaps. Each article starts from a real issue found by a deep crawl and explains why it hides pages from search. We show how to find the affected pages and how to fix them on common platforms, including WordPress. The focus is on problems that affect many pages at once, because they cost the most visibility. Examples come from online shops, company websites and blogs. Read these guides before a redesign, a migration or a big content update.
Aug 20, 2026 · 8 min readHow to Fix a Slow Largest Contentful Paint (LCP)
A step-by-step way to fix slow LCP: find the LCP element, split the time into its four parts, and apply the fixes that make…
Aug 18, 2026 · 8 min readCore Web Vitals Explained: LCP, INP and CLS in Plain Words
What LCP, INP and CLS measure, the thresholds for a good score, field vs lab data, and which fixes usually improve Core Web Vitals…
Aug 17, 2026 · 7 min readHTTP to HTTPS Migration: An SEO Checklist That Works
Moving from HTTP to HTTPS without losing search traffic: redirects, canonicals, internal links, mixed content and Search Console steps in the right order.
Aug 16, 2026 · 7 min readURL Parameters and Duplicate Content: A Practical Fix Guide
Tracking, sorting and filter parameters can turn one page into thousands of duplicate URLs. Here is how to decide which to keep, canonicalise, block…
Aug 15, 2026 · 8 min readDiscovered – Currently Not Indexed: Why and How to Fix It
Google knows these URLs but has not crawled them. Learn what the status says about crawl priority and server capacity, and how to get…
Aug 14, 2026 · 8 min readCrawled – Currently Not Indexed: Causes and Real Fixes
Why Google crawls a page but leaves it out of the index, how to tell a quality problem from a technical one, and the…
Aug 13, 2026 · 7 min readHTTP Status Codes for SEO: The Ones That Actually Matter
A practical guide to HTTP status codes for SEO: what 200, 301, 302, 304, 404, 410, 429, 500 and 503 tell search engines and…
Aug 12, 2026 · 7 min readWhat Is Technical SEO? A Plain Guide for Site Owners
Technical SEO without jargon: what it covers, how search engines crawl, render and index a site, and which technical issues to fix first on…
Aug 11, 2026 · 7 min readSoft 404 Errors: What They Are and How to Fix Them
A soft 404 is a page that looks missing or empty but returns 200 OK. Learn the common causes, how to confirm them and…
Aug 10, 2026 · 8 min readClick Depth in SEO: Why Buried Pages Struggle to Rank
Click depth is how many clicks a page is from the home page. Learn why deep pages get crawled and ranked less, what depth…
Aug 9, 2026 · 8 min readOrphan Pages: How to Find Them and What to Do With Each
Orphan pages have no internal links, so search engines and visitors rarely find them. How to find every orphan on your site and decide…
Aug 7, 2026 · 8 min readCrawl Budget Explained: When It Matters and How to Save It
What crawl budget really is, which sites need to care about it, and the practical fixes that stop search engines wasting time on URLs…