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#Duplicate content

Duplicate content means the same or nearly the same content is available at more than one URL. Articles tagged here explain where duplicates come from, including URL parameters, protocol and host variants, trailing slashes and filters. They show how search engines choose one version and why that choice may differ from yours. Each guide explains when to use canonicals, redirects or noindex. You will also learn how to find duplicates at scale with a crawl. Consolidating duplicates keeps signals focused on one strong page.

Duplicate Pages in AI Search: Which URL Gets Cited?01.10.2026 · 8 Min. Lesezeit

Duplicate Pages in AI Search: Which URL Gets Cited?

When several of your pages say the same thing, AI answers may cite the wrong one, or an outdated one. How duplicates affect AI…

Boilerplate Text: How Repeated Blocks Affect Your Pages30.09.2026 · 8 Min. Lesezeit

Boilerplate Text: How Repeated Blocks Affect Your Pages

Headers, footers, disclaimers and templated blocks repeat on every page. Learn when boilerplate is harmless, when it makes pages look alike and how to…

Content Syndication and AI Search: Who Gets the Credit?30.09.2026 · 7 Min. Lesezeit

Content Syndication and AI Search: Who Gets the Credit?

Republishing articles on bigger platforms can win reach but lose the citation. Learn how syndication affects search and AI answers, and how to keep…

Internal Site Search Pages: Keep Them Out of the Index29.09.2026 · 8 Min. Lesezeit

Internal Site Search Pages: Keep Them Out of the Index

Why internal site search result pages should usually stay out of Google, how to block them with noindex or robots.txt, and how to use…

Index Bloat: How to Find and Clean Up Unwanted Indexed URLs26.09.2026 · 7 Min. Lesezeit

Index Bloat: How to Find and Clean Up Unwanted Indexed URLs

Index bloat means search engines hold many URLs you never meant to rank. How to measure it, which URL types cause it, and how…

International SEO Myths That Waste Time and Budget23.09.2026 · 8 Min. Lesezeit

International SEO Myths That Waste Time and Budget

Common international SEO myths, from duplicate content penalties for translations to hreflang boosting rankings, and what actually works for multilingual sites.

What to Do With Untranslated Pages on a Multilingual Site22.09.2026 · 8 Min. Lesezeit

What to Do With Untranslated Pages on a Multilingual Site

When a page has no translation, should the translated URL show the original, redirect or not exist? The SEO trade-offs and a clean set-up…

WWW, Trailing Slashes and Case: One URL Version Only16.09.2026 · 8 Min. Lesezeit

WWW, Trailing Slashes and Case: One URL Version Only

www or non-www, with or without a trailing slash, upper or lower case: how URL variants split signals, and how to pick one version…

Landing Page SEO: How to Build Landing Pages That Can Rank13.09.2026 · 8 Min. Lesezeit

Landing Page SEO: How to Build Landing Pages That Can Rank

Why most campaign landing pages never rank, and how to build search landing pages that can: topic, intent, substance, permanent URLs, links and variants.

Blog Category and Tag Pages: How to Make Them Useful for SEO11.09.2026 · 7 Min. Lesezeit

Blog Category and Tag Pages: How to Make Them Useful for SEO

How to manage blog category and tag pages for SEO: when archives help or hurt, a clean category structure, a tag policy, descriptions and…

Faceted Navigation SEO: Filters Without Crawl Chaos01.09.2026 · 8 Min. Lesezeit

Faceted Navigation SEO: Filters Without Crawl Chaos

Shop filters can create millions of near-duplicate URLs. How to choose which filter pages to index, keep the rest out of the crawl and…

Location Pages for SEO: How to Avoid Duplicate City Pages22.08.2026 · 8 Min. Lesezeit

Location Pages for SEO: How to Avoid Duplicate City Pages

How to build location pages that help: branch vs service area pages, what makes each page unique, how many to create and how to…

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