#International SEO
International SEO is the work of making a website findable by searchers in more than one country or language. It covers how the site is structured, how language and country versions are signalled to search engines, and how content is adapted for each market. Typical tasks include choosing between country domains, subdomains and subfolders, adding hreflang annotations and keeping translations consistent. It also includes local keyword research, because people in different markets search with different words. Articles under this tag explain the concepts in plain language and show how to check and fix the most common problems.
19. aug 2026 · 8 min lugemistMachine Translation and SEO: What Is Safe to Publish
Can you publish machine-translated pages without hurting SEO? What search engine policies say, where the real risks are and a review workflow that works.
18. aug 2026 · 8 min lugemistHow to Target a Specific Country in Google Search Today
Google retired its country targeting setting, so how do you target a country now? The signals that still work: domains, hreflang, local content and…
17. aug 2026 · 8 min lugemistSame Language, Different Countries: How to Target en-US and en-GB
How to run separate pages for the US, UK, Australia or Spain and Mexico without duplicate trouble: when to split, what to change and…
16. aug 2026 · 8 min lugemistInternational SEO Audit Checklist for Multilingual Sites
A step-by-step international SEO audit: structure, hreflang, canonicals, indexing, redirects, localized on-page elements, sitemaps and reporting per market.
15. aug 2026 · 8 min lugemistMultilingual WordPress SEO: A Checklist for Translated Sites
A practical checklist for multilingual WordPress sites: URL setup, hreflang, lang attributes, translated SEO fields, sitemaps, caching and plugin traps.
13. aug 2026 · 8 min lugemistMultilingual Keyword Research: Finding Real Local Search Terms
How to research keywords in other languages and countries: seed terms, local SERPs, native reviewers and mapping terms to pages, without trusting translations.
12. aug 2026 · 8 min lugemistTranslation vs Localization for SEO: What Actually Changes
Translation changes the words; localization adapts the page to a market. See what to localize for SEO, from keywords and currency to metadata and…
11. aug 2026 · 8 min lugemistCanonical Tags and hreflang: How to Use Them Together
Canonical tags and hreflang answer different questions. Learn how to combine them and avoid the cross-language canonical that cancels hreflang.
10. aug 2026 · 8 min lugemistThe HTML lang Attribute: What It Does for SEO and Users
What the HTML lang attribute does, how it differs from hreflang, whether Google uses it, and how to set it correctly on multilingual sites…
9. aug 2026 · 8 min lugemistAutomatic Language Redirects: Why They Hurt International SEO
Redirecting visitors by IP or browser language can hide whole language versions from search engines. See why, and what to do instead to keep…
8. aug 2026 · 8 min lugemisthreflang in XML Sitemaps vs HTML Head vs HTTP Headers
Should hreflang go in the HTML head, the XML sitemap or HTTP headers? Compare the three methods on scale, maintenance and debugging, with examples…
7. aug 2026 · 8 min lugemistInternational SEO for Beginners: How to Take a Site Global
New to international SEO? Learn how to choose markets, structure URLs, set up hreflang, localize content and measure results, step by step and in…