Technical SEO
Guides on the technical side of search: crawling, indexing, status codes, canonicals, redirects and sitemaps. Each article starts from a real issue found by a deep crawl and explains why it hides pages from search. We show how to find the affected pages and how to fix them on common platforms, including WordPress. The focus is on problems that affect many pages at once, because they cost the most visibility. Examples come from online shops, company websites and blogs. Read these guides before a redesign, a migration or a big content update.
Sep 4, 2026 · 7 min readTechnical SEO Audit Checklist: 40 Checks in the Right Order
A practical technical SEO audit checklist grouped by area, from indexability and redirects to speed and structured data, and the order to fix what…
Sep 2, 2026 · 7 min readWebsite Migration SEO Checklist: Before, During and After
A step-by-step SEO checklist for domain changes, redesigns and platform moves: what to record before, how to map redirects, what to test at launch…
Sep 1, 2026 · 8 min readFaceted Navigation SEO: Filters Without Crawl Chaos
Shop filters can create millions of near-duplicate URLs. How to choose which filter pages to index, keep the rest out of the crawl and…
Aug 31, 2026 · 7 min readPagination SEO: How to Handle Page 2, 3 and Beyond
How to set up paginated categories and archives so search engines crawl every item: canonicals, links, titles, noindex myths, load-more and infinite scroll.
Aug 30, 2026 · 7 min readBroken Links: How to Find and Fix Them Across Your Site
Broken internal and external links frustrate visitors and waste crawling. Learn where they come from, how to find every one, and how to decide…
Aug 29, 2026 · 8 min readStructured Data Errors: How to Find and Fix Invalid Schema
The structured data errors audits find most often, from invalid JSON-LD to missing fields and markup that does not match the page, and how…
Aug 27, 2026 · 7 min readJavaScript SEO Basics: How Search Engines Render Your Pages
How Google crawls and renders JavaScript sites, where rendering fails, and the practical rules that keep content, links and metadata visible to search engines.
Aug 26, 2026 · 7 min readRender-Blocking Resources: What They Are and How to Fix Them
Render-blocking CSS and JavaScript keep the screen blank while they load. How to find them, which to keep, and how to defer, inline or…
Aug 25, 2026 · 7 min readPage Weight and Compression: How to Make Pages Lighter
Heavy pages load slowly on mobile. Learn what makes pages heavy, how gzip and Brotli compression work, and a practical order for cutting page…
Aug 23, 2026 · 7 min readServer Response Time and TTFB: How to Speed Up Your Server
Time to first byte explained: what slows a server response, how to measure it on every page, and the caching, hosting and database fixes…
Aug 22, 2026 · 8 min readInteraction to Next Paint (INP): How to Find and Fix Delays
What INP measures, why pages feel sluggish when you click or tap, how to find the slow interactions and the JavaScript fixes that bring…
Aug 21, 2026 · 8 min readHow to Fix Cumulative Layout Shift (CLS) on Your Site
Why pages jump while loading, how CLS is calculated, how to find the elements that shift, and the fixes for images, ads, embeds, banners…